About Nathan Synoground

The person behind Fruitful Local, and behind this site.

Who runs the work

Nathan Synoground is the founder of TheCMO and Fruitful Local. He has managed $20.5M in Google Ads across 150 client accounts since 2018. He is based in Austin, Texas.

He has over eight years in advertising and marketing and has taken brands from five to seven figures with Google Ads, Facebook ads and SEO. In 2025 and 2026 he started and grew multiple contractor companies from zero to a million in revenue, so he knows what a missed call costs a crew.

Fruitful Local gets local service businesses and contractors more calls and booked jobs with Google Ads, Facebook ads, SEO and Google Business Profile. It works with Austin businesses in person. TheCMO, his other company, runs marketing with AI for ecommerce brands.

Outside work, Nathan is a husband and father and trains jiu-jitsu and MMA.

More at nathansynoground.com.

Google Ads dashboard: $20.5M in Google Ads managed across 150 client accounts, monthly spend from 2018 to 2026
  • $20.5M Google Ads managed since 2018
  • 150 client accounts
  • $3.8M HVAC, plumbing & electrical ads
  • 19 trade companies

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